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From The Diary Of A CEO with Steven Bartlett

Most Replayed Moment: Are Your Household And Beauty Products Secretly Toxic? Dr Yvonne Burkart

24:15
October 17, 2025
The Diary Of A CEO with Steven Bartlett
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What if the little spray on your body is quietly doing real harm?

It feels almost absurd to admit how normal some risks have become. We slather products on our skin and light scented candles without thinking about the chemistry they release into the air. But evidence and everyday examples make a convincing case that the ordinary objects in our homes—deodorants, perfumes, candles—are not always as harmless as they seem.

Fragrance: the invisible ingredient with outsized consequences

Here's what stood out: the single word "fragrance" or "parfum" on a label is often a black box. Manufacturers can hide dozens of different chemicals behind that tidy term. Many of those chemicals are phthalates—film-forming compounds that make a scent linger—and some are known endocrine disruptors or carcinogens. Honestly, I didn't expect a single line item to carry so much risk, but when you start reading the evidence it becomes hard to ignore.

What really caught my attention was how pervasive fragrance is. Across product categories—antiperspirants, shampoos, moisturizers—fragrance is common. That ubiquity means exposure isn't occasional; it's constant. These chemicals volatilize into the air, bind to household dust, and keep circulating until someone cleans. Kids who crawl and touch dust are particularly vulnerable.

Small swaps, measurable change

A striking study mentioned here showed that asking women to remove certain beauty ingredients for just 28 days led to a drop in breast cancer gene expression in breast tissue samples. That short, concrete window felt both hopeful and urgent. What if small, deliberate changes could alter gene expression? The idea that personal care choices might shift biological markers in weeks is both surprising and empowering.

That doesn't mean everything needs to be tossed overnight. The speaker's tone emphasized gradual change: swap fragrance-laden sprays for essential-oil-based roll-ons, avoid aerosol propellants, and check labels for "phthalate-free" or "paraben-free." The message landed: incremental shifts beat all-or-nothing anxiety.

Aerosols, benzene, and the danger of inhalation

The caution about aerosol deodorants felt visceral. An aerosol can doesn't just smell; it can deliver benzene-contaminated propellants straight into your lungs and bloodstream. Benzene is a known human carcinogen linked to leukemia. It was a chilling reminder that inhalation presents a fast pathway to systemic exposure—what goes into the air can quickly get into your brain and organs.

So what’s safer? The recommendation was practical: choose solids or roll-ons scented with essential oils, and avoid sprays that you inhale reflexively. I left thinking about how many morning rituals include a quick mist aimed near the face—habits that now look reckless under a new lens.

Candles, incense, and the myth of relaxation

Candles and incense are marketed as comfort. But conventional paraffin candles release benzene, toluene, formaldehyde and ultrafine particles when burned. Those ultrafine particles are tiny enough to travel into the brain and the deepest parts of the lung, causing inflammation and oxidative stress. Incense, perhaps worse, has been linked to higher particle pollution than cigarette smoke in some studies.

There are alternatives—beeswax candles, cotton or wooden wicks, and scents derived from essential oils—but even those come with a caveat: any combustion creates emissions. Picking the lowest-emission option and keeping burning times limited is the sensible compromise.

Marketing versus reality

One of the most unnerving takeaways was how marketing can mask risk. Labels like "soy blend" or "sustainable" are not guarantees of safety. Manufacturers can use ambiguous language to evoke health while still relying on petrochemical ingredients. That gap between appearance and content explains why a little skepticism and label-checking matters.

  • Transparency matters: "Fragrance" hides complex chemical cocktails.
  • Exposure pathways: inhalation and dust ingestion are major routes for harm.
  • Children first: infants crawling near contaminated dust face disproportionate risk.

The most surprising part? How quickly meaningful biological changes occurred once certain products were removed. Four weeks. That felt like both a warning and an invitation: what if a handful of smart swaps today reduced risk tomorrow?

What really caught my attention was the human tone—advice coming from someone who tried extremes, learned the limits of perfectionism, and settled on sustainable habits that don't induce stress. That honest, pragmatic voice made the science feel less like doom and more like direction.

There’s no single silver-bullet solution here. The landscape is messy: undisclosed fragrances, uneven regulation, industry incentives to keep consumers hooked on scent. Still, the path forward is practical—read labels, defer aerosols, choose essential oils, prefer low-emission candles, and keep living spaces clean.

Final thought

It’s unsettling to realize that so many daily comforts carry invisible costs. But the same everyday rituals also offer leverage. Small, evidence-aligned choices can reduce exposure and shift risk. That possibility leaves me quietly hopeful—and a little more careful about which spritz I let near my face.

Key points

  • A 28-day removal of certain beauty ingredients reduced breast cancer gene expression in study participants.
  • The label term 'fragrance' or 'parfum' often hides phthalates and other undisclosed chemicals.
  • Aerosol propellants have been linked to benzene contamination and inhalation risks.
  • Paraffin wax candles release benzene, toluene, formaldehyde, and ultrafine particles when burned.
  • Incense can create more ultrafine particles than cigarette smoke and raise cancer risk.
  • Statistical prevalence: most shampoos, conditioners, and styling products contain fragrance.
  • Children are especially vulnerable due to dust ingestion and proximity to contaminated floors.

Timecodes

00:05 Urgency and personal responsibility around household toxins
02:37 Cancer incidence shifting younger and environmental causes
04:14 Study: removing beauty ingredients reduced cancer gene expression
05:24 Fragrance, phthalates, and hidden chemicals explained
08:46 Aerosol deodorants and benzene contamination risks
18:14 Candles, ultrafine particles, and combustion risks

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